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Suzie McCafferty

Suzie McCafferty

The managing director of independent BFA-accredited franchise consultancy, Platinum Wave, Suzie McCafferty has worked in the sector for over a decade, having successfully built her own international franchising networks and establishing multimillion pound companies through franchising in the UK, Europe, the Middle East and the Caribbean. She now specialises in helping other businesses grow and develop through successful and sustainable franchising, and franchisee recruitment on an international scale.


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