The most important due diligence a potential franchisee must carry out is identifying whether they’re ready for a career in franchising
Finding out how many franchisees stay the course can be a good way of establishing which franchise investments are actually worth stumping up for
Franchisees have a vested interest in delighting customers but the key for franchisors is keeping service consistent across the board
People invest in a franchise to have a recognised brand above their front door but it can all count for nothing if their franchisor isn’t getting the word out
Franchising offers myriad benefits for both franchisees and the wider economy. But is there more that can be done to help cement its success?