One of the bfa's main roles is to help potential franchisees recognise the good franchises and the not-so-good, as well as to help businesses involved in franchising to secure their own position amongst the "good". This work is not just a philanthropic exercise for reputable and responsible franchisors. It makes good commercial sense. The ability of franchisors to attract potential franchisees to invest in their systems depends crucially on their own reputation, and on the reputation of franchising in general. It was for these reasons that in 1977 the major franchise companies in the UK decided to set up their own association. The British Franchise Association (bfa), was formed to act in the interests of the industry as a whole in assessing and accrediting franchising companies as those which meet its criteria for the structure of the franchise business, the terms of the contract between franchisor and franchisee, the testing of the system and its success as a franchise. Franchisors and professional advisors to the UK franchise industry wishing to be accredited must put themselves forward to the bfa to be tested against its strict and extensive criteria. Only if they successfully pass accreditation are they then able to join the bfa as a member, gain access to the benefits of membership and become represented by the British Franchise Association. Please note: Membership of the bfa, at any level, does not provide any warranty as to the likelihood of achievement of commercial success by any franchisee. As with any business venture you must thoroughly investigate every franchise proposal before committing yourself. This is why we try to provide as much objective information as possible and help guide you towards the right information about franchising.