Franchising expert Nigel Toplis gives you his take on how best to handle customer complaints.
In 2020, we saw an increase in the demand for meaningful digital connection. Using this, we can play to our strengths as we enter into 2021, and define our recruitment marketing.
After a difficult six months for franchises up and down the country, it’s clear to see the common denominator when it comes to success – excellent customer service.
There’s no denying that, especially in this day and age, businesses need to do everything possible to raise their profiles and stand out from the competition.
At Shuttercraft we know that developing your brand and quality lead generation are two of the cornerstones to building a successful business.
Stagecoach Performing Arts takes its role as the UK’s largest network of extracurricular performing arts schools for children very seriously.
In this month’s column for Elite Franchise, Ian Christelow of ActionCOACH talks about the true cost of discounting and the importance of adding value.
2020 was an interesting year, for recruitment marketing, as many franchise brands hit the “pause” button, to focus on supporting their networks.
Given the impact of COVID-19 to businesses across the UK, it has arguably never been more important for franchised brands to have a strong online presence to engage with its customer base, maintain brand loyalty and generate revenue where it can.
Think you can pick up the same marketing tools you put down a few months ago? Think again! Covid-19 has changed franchise recruitment marketing.