BizX 2025, the premier business event for entrepreneurs and business leaders, will welcome rugby legend Kevin Sinfield CBE as a keynote speaker. Taking place at the Farnborough International Conference Centre from April 2-4 2025, this event promises unparalleled insights from one of the UK’s most inspiring figures as well as a full programme from world-class speakers.
Kevin Sinfield, celebrated for his illustrious career with England, GB and Leeds Rhinos, has redefined leadership off the field, raising over £8 million for Motor Neurone Disease (MND) research. His awe-inspiring ultra-marathon challenges, motivated by the plight of his friend and former teammate Rob Burrow, are a testament to his resilience, compassion and determination – qualities that resonate deeply with business leaders navigating their own challenges.
In his keynote, Kevin will draw on his unique journey from professional sports to coaching and advocacy, sharing strategies to help business owners transition from working within their businesses to leading them with purpose.
Reflecting on his own career shift, Kevin explains: “Transitioning out of rugby was one of the hardest challenges I’ve faced. I’d achieved my dream job and then had to start over at 35. I thought I was prepared, but your identity changes and you have to redefine yourself. My determination was to ensure that my playing career wouldn’t define me forever – I wanted to be more than ‘the former rugby player.’”
Kevin credits the support of his family and inspiration from Rob Burrow as driving forces in his personal and professional evolution: “When Rob was diagnosed with MND, his strength and courage inspired me to take risks and pursue a path I never imagined. Helping others and combining my love for rugby and coaching has given me incredible fulfilment.”
For business leaders, Kevin’s emphasis on empathy, teamwork and integrity will resonate deeply. Discussing succession planning – a critical topic for franchisors, franchisees and all business leaders, Kevin highlights the importance of passion and people-focused leadership: “For me, leadership isn’t just about winning – it’s about winning the right way. Treating people properly while striving for excellence builds legacies that last.”
BizX 2025, powered by ActionCOACH, promises an unforgettable experience for those seeking to elevate their businesses. Over the last 13 years, BizX has grown to welcome thousands of delegates, strongly supported by their network of ActionCOACH franchise partners, business coaching clients and forward-thinking business leaders. You can also get a glimpse into the quality of speakers you’ll experience at BizX 2025 by joining The Business Excellence podcast each week!
Alongside Kevin Sinfield, a lineup of world-class speakers at the 3-day event will offer actionable strategies for resilience, growth and leadership in the ever-evolving franchise and business landscape.
Don’t miss the opportunity to learn from Kevin’s transformative story and gain insights to apply in your business journey. Discover more about the speaker lineup and awards programme at thebizx.co.uk.
