Elite Franchise is proud to announce that Jodie Marsh has been named as Service Supplier of the Year at the 2026 EWiF Awards, recognising her outstanding contribution to the UK franchising industry.
Held in partnership with the British Franchise Association’s Empowering Women in Business event, the awards, held on the 20th May, celebrated women making a significant impact across the franchising sector.
The award recognises women who have made a significant contribution to franchising through expertise, empowering clients, and driving change, not just within businesses, but across the sector. For Elite Franchise, the achievement marks another important milestone in the brand’s continued growth and influence within UK franchising.
Over the past year, Jodie Marsh has played a central role in strengthening Elite’s position as the leading education platform for franchising, helping franchisors make informed decisions around recruitment, marketing, investment and sustainable growth. Jodie has also started new initiatives, including Elite Franchise Live, which delivers education on the real challenges faced by franchisors and franchisees.
Commenting on the win, Jodie Marsh said, “I’m genuinely so proud to receive this award. Franchising is an industry I care deeply about, and I absolutely love being able to support brands, build relationships and help shine a light on the brilliant people in this sector. To be recognised by EWiF amongst so many inspiring women means a huge amount to me, and I’m incredibly grateful.”
Scott English, Founder of Elite Franchise, added, “Jodie’s win is a fantastic recognition of the leadership, innovation and dedication she brings to the industry every day. She has consistently championed excellence, collaboration and progress, and this award is thoroughly deserved. We’re incredibly proud to see her recognised as Service Supplier of the Year and excited to see the continued impact she will make across the sector.”
The EWiF Awards celebrate the achievements of women across the franchising industry, recognising excellence in leadership, innovation and business growth. Founded in 2012, the awards continue to champion and support women throughout the UK franchising sector.
A full list of the EWiF Awards 2026 winners is below:
- New Woman Franchisee of the Year 2026 — Helen McEvoy, The Holiday Franchise Company
- New Woman Franchisor of the Year 2026 — Chloe Williams, Little Wickets
- Woman Franchise Employee of the Year 2026 — Sarah Sanders, Extra Help
- Service Provider of the Year 2026 — Jodie Marsh, Elite Franchise
- Young Woman in Franchising (Under 30) of the Year 2026 — Megan Haycock, Language for Fun
- Woman Franchisee of the Year 2026 — Kaajal Pandit, Boots Opticians
- Woman Franchisor of the Year 2026 — Carla Davison, Basking Babies
- Inspirational Woman in Franchising of the Year 2026 — Claire O’Connor, babyballet Franchising
- EWiF Ambassador of the Year 2026 — Sue Moore, UK Franchise Guide
- Overall Woman in Franchising – Carla Davison, Basking Babies
Award win highlights continued growth and industry influence
The EWiF Awards continue to shine a spotlight on the outstanding women driving innovation, leadership and growth across the UK franchising sector, and this year’s winners are no exception. From emerging talent to established industry leaders, the 2026 awards highlight the strength and diversity of female contributions across every level of franchising.
Jodie Marsh’s recognition as Service Supplier of the Year marks a particularly proud moment for Elite Franchise, reflecting the impact of her work in elevating industry standards, supporting franchisors and franchisees, and championing education-led growth across the sector.
Elite Franchise continues to expand its influence through its media, events and insight platforms, including Elite Franchise Live and the EF100 Awards. The business remains focused on supporting growth across the franchising sector through education-led content and industry engagement. This latest recognition at the EWiF Awards 2026 reinforces Elite Franchise’s commitment to championing excellence, innovation and collaboration across UK franchising.
