Elite Franchise Magazine is thrilled to announce that AdSmart from Sky has confirmed sponsorship for the Sustainability of the Year Award at the prestigious Elite Franchise Top 100 (EF100) awards. The sponsorship includes £10,000 in TV advertising for the award winner.
AdSmart from Sky, known for making TV advertising accessible to businesses of all sizes, has helped thousands of companies across the UK harness the power of targeted television advertising. This sponsorship aligns with AdSmart’s commitment to supporting franchises and businesses promoting sustainable business practices.
“We’re excited to sponsor the Sustainability of the Year Award,” said Kurt Edwards, Business Specialist at AdSmart from Sky. “This sponsorship allows us to highlight the importance of sustainability in franchising while offering the winner a significant boost in visibility through our targeted TV advertising platform AdSmart.”
The EF100, now in its 8th year, ranks the top 100 franchise opportunities in the UK. The addition of the Sustainability Award, along with new categories for Diversity and Inclusion and People’s Choice, reflects the evolving priorities of the franchise sector.
Jodie Marsh, Commercial Director of Elite Franchise, commented, “The sponsorship with AdSmart from Sky brings an exciting new dimension to our awards. The winner of the Sustainability Award will not only gain recognition but also benefit from substantial TV exposure, which is invaluable for growth.”
The EF100 rankings are determined by a panel of over 25 expert judges, including representatives from HSBC UK, the British Franchise Association, and other industry leaders. Franchises are evaluated on criteria such as financial performance, network size, growth, innovation and future prospects.
The official EF100 ranking will be revealed on Wednesday 4th December 2024, with the awards ceremony scheduled for Thursday 13th March 2025, at Leonardo Royal, St Paul’s, in Central London.
Franchise brands interested in participating can submit their entries by 5pm on Monday 30th September 2024, for more information about the EF100 and to view the current rankings, please visit elitefranchisemagazine.co.uk/ef100.
About Elite Franchise Top 100:
The Elite Franchise Top 100 (EF100) is an annual league table celebrating the best of UK franchising. Established in 2017, it has become a prestigious event in the franchise industry calendar, recognising excellence, innovation, and impact in franchising.
About AdSmart from Sky
AdSmart is the market leading addressable TV platform, that easily enables brands to advertise on TV by focusing on the audiences that matter to them. This revolutionary technology means a brand can reach households by postcode area, within a designated distance of their store, or by household make-up or lifestyle attributes that best suit their service. In only targeting audiences that matter to the business, brands can be assured that their advertising will be relevant, accessible and drive business results. Want to know more about AdSmart then visit https://www.adsmartfromsky.co.uk/.
For more information, or to speak to Jodie Marsh at the Elite Franchise 100, contact Katie Hailes at Rev PR on 07961 757862 or email [email protected].
