BoConcept was born in Denmark in 1952, and is today a premium retail lifestyle brand, with more than three hundred stores in over sixty countries.

We create unique furniture that improves the new ways in which people live, work and play.

Through Danish creativity and craftsmanship, we elevate spaces with timeless iconic design that brings joy and inspiration.

Our products are renowned for their modularity, functionality and uncompromising quality – all expressed with effortless style. 

We have been at the forefront of furniture design for 70 years, collaborating with the world’s best designers to be timelessly on trend.

We strive to elevate life for everyone with Danish design, and this mission inspires our motto: Live Ekstraordinær

Why join BoConcept

  • Global brand, with an outstanding reputation and demand worldwide
  • Low Investment/High EBITDA
  • High ROI and transparent EXIT value
  • Business concept with a quick generating cash flow model
  • Exceptional training and support in all business areas (initial and ongoing)
  • Unique “Interior Design Service” – powerful tool to differentiate and upsell
  • Growing B2B sales channel – a very promising extra revenue business area

Seeking Multi-Unit franchise partners around the world

Ideal candidates should have Liquid Assets of at least £500.000 and Net Worth exceeding £1 Million, to be able to commit to an ambitious store development plan.