Warwickshire motor vehicle franchise wins coveted nationwide award.
In front of more than 400 guests, Revive! were the proud recipients of the prestigious Franchisor of the Year gong, at this year’s British Franchise Association (BFA) awards’ ceremony in Birmingham. Held at The Vox Conference Centre, this was the 34th annual gathering by members of the UK’s franchising industry, with the event sponsored once again by global banking giant HSBC.
The ceremony celebrates the business successes of both franchisors and franchisees, and is known as ‘The Oscars of UK franchising.’ Jointly-hosted by the BFA’s chief executive Pip Wilkins, and HSBC’s head of UK franchising Gillian Morris, the highlight of the evening is the prize presentation covering 12 award categories.
Revive!, the Rugby-based mobile paint vehicle repair business, was named Franchisor of the Year, while Razzamataz Theatre Schools was the only company to scoop two awards. Razzamataz, whose head office is in Chester, collected two Lifestyle category gongs at this flagship franchising event.
The BFA’s Pip Wilkins said: “This year’s awards process uncovered a wealth of talent that perfectly illustrates how franchising remains a vibrant, diverse and resilient sector full of opportunity. On the night, the overwhelming sense of community, support and collective ambition for each other was powerful.
“Franchising has created a culture that relishes challenge, thrives together and has the agility to evolve and attract the leaders of tomorrow. This year’s event witnessed the introduction of new categories representing the evolution, inclusion and diversity across a thriving franchise sector.”
Gillian Morris of HSBC, added: “We’ve sponsored the British Franchise Association awards for more than three decades, and every year we’re honoured to play our part. Franchising makes a major contribution to the UK economy and these awards are so important in recognising the hard work, dedication and entrepreneurial spirit of franchisors and franchisees across the country.”
Award winners at the ceremony, held on November 24th:
BFA Star Performer (Jessica Lilley, babyballet);
Community Focus (John Strange, Aspray);
Next Generation (Ellena Morgan, Little Voices);
Lifestyle (Asha Marie Richardson, Razzamataz);
HSBC Best in Class Multi-Unit (Karim Jivraj, Starbucks);
New Direction (Reema Mavani, McDonalds)
Digital Transformation (Swimtime);
Leadership & Culture (Home Instead);
International Superbrand (Autosmart International);
Emerging Franchisor (easyStorage);
Lifestyle (Denise Hutton-Gosney, Razzamataz).
Franchisor of the Year Gold: Revive!
Franchisor of the Year Silver: Driver Hire
Franchisor of the Year Bronze: Monkey Music
About the BFA: The British Franchise Association is the voluntary self-regulating governing body for UK franchising and was formed in 1977. The BFA promotes franchise systems which meet strict ethical and business criteria. The term ‘franchising’ has been used to describe many different forms of business relationships. Business format franchising is the granting of a license by the franchisor to the franchisee. This entitles the franchisee to trade under the trade name of the franchisor. The BFA lists its members, and code of ethics, on the website www.thebfa.org.