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How to avoid high pressure sales tactics

on Monday, 20 September 2021. Posted in Insight

Most of us have been on the receiving end of a high pressure sales tactic at some point, but it's easy to get sucked in. Here are some top red flags to watch out for so you can avoid getting caught out.

How to avoid high pressure sales tactics


Most of us have been on the receiving end of a high pressure sales tactic at some point, but it's easy to get sucked in. Here are some top red flags to watch out for so you can avoid getting caught out.

Interrogation

If the company prefers to interrogate rather than have a pragmatic two-way conversation, immediate red flags should be lifted on whether this is the sort of establishment that you want to work with. 

When we meet prospective franchisees we are always set on finding the best fit for us, so our interviews are never forceful or aggressive. We would much rather find a permanent fit for our company, rather than a temporary one. It is essential for us that any potential employee shares our core values, if we do not have the same moral compass then there is not going to be any room for progression. We believe that this is a much more conducive method of hiring potential employees and we never want to force any business decisions. 

Beware the ‘Get-Rich-Quick Scheme’

Another means of high-pressure sale tactics is ‘get-rich-quick’ schemes. These are initiatives that offer high rates of return for a small investment.  Whilst promises of wealth can be extremely tempting, the reality of this ever actually happening is very rare. Almost any company can launch a franchise. There are over 900 franchise companies in the UK, with the figure increasing every year. As previously mentioned, the reality of this ever happening is not impossible but it is very rare. In order to guarantee the longevity of a business you need to make sensible decisions instead of serial gambles. 

Check the testimonials

When looking at a new franchise, you always need to ask about accreditations and past successes. It is vital that a company you want to work with has information that will back up what they are telling you. For example, when you are buying a product online you always want to look at the reviews to see what other people are saying. We understand how important it is to show your reputability, which is why our website is filled with reviews and specific information. 

Discounting

The use of discounting is another huge red flag as discounts generally destroy sales in a franchise. If the company you are pursuing is selling their franchise at a heavy discount then questions should be raised. Similarly, to how you need to test credibility, you need to question why they would need to resort to discounting in order to attract clientele. 

In conclusion, be aware! Make sure your prospective franchise does not send out any form of red flag, they should instil confidence within future, clientele rather than concern. 

This article comes courtesy from Sparkle Cleaning. Find out what to expect from a Sparkle Cleaning franchise, as well as more information on the training, funding, marketing and support available to our franchisees.

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