The Azura system is a customised, cloud-based franchise management system that includes a CRM.

It can be integrated to other systems, such as mapping and accounting.  Typically, it is tailored to suit a franchise company’s individual requirements. 

In our experience no one system has the same requirements and we like to provide a solution that suits your franchise business.  Our customised modules cover the franchisee journey, which we call ROME. This stands for Recruitment, Onboarding, Management and Exit. The RO and E are core to all franchise businesses and is broadly the same for each.  The key to the running of the franchise and ensuring franchisees follow the system is the M which differs depending on the type of franchise.  There are also aspects within this area that are key to any business such as finance, reporting, compliance and marketing but there are also elements that depend on the type of franchise such as job scheduling, rotas, vehicle management, class management, online booking, ordering and payments, automated quotes, mobile apps and much much more.

Our franchisor clients range from those starting out to multi-national operators across all types of franchise business.  We have clients in Australia, South Africa and North America, as well as across the UK.

From the outset of our relationship, we like to understand the business and establish their needs and requirements and then work together to put a system in place that meets these expectations.  Of course, no business stands still and so we work together to make enhancements or additions to the system to ensure it remains suitable for the franchise.

As with franchise set-up fees our initial cost is low with our ongoing income determined by the size and growth of the franchise.  Further development is usually included within the ongoing fees or agreed in advance. 

We are here to support our clients and make the running of their business easier to manage and grow.