Jenine Butroid is the founder and CEO of Supporting Minds, a counselling service providing a range of professionally recognised training and therapy services. Founded in 2014, Jenine set up the business with the sole purpose of making talking therapies accessible through a range of affordable, quality services. Supporting Minds has rapidly grown over the years, training over 450 counsellors and supporting over 4,000 clients with its ethical therapy. It is now expanding into franchising to offer therapy that supports, empowers and values individuals across the UK.