Canopy celebrates the first birthday of its first franchise

As Canopy marks its first year of nurturing children and supporting families, Sagar and Rinu describe how they became the first franchisees for a new franchise

Canopy celebrates the first birthday of its first franchise

Husband-and-wife team, Sagar and Rinu, are celebrating the first birthday of their state-of-the-art new build nursery in the heart of Wembley Park, one of London’s most exciting and vibrant new neighbourhoods.

As children and parents are welcomed to their birthday party, Rinu reflects on the community and the business they have built over the last 12 months.

“I now have the nursery of my dreams – a beautiful environment for young children in the heart of this busy, diverse community.  Supporting my talented team of staff as they nurture and educate the children and building relationships with their families is so satisfying – I love it!”

A fundamental benefit of franchising is that a franchisee is following an established system with a proven business model.  So, what was it about Canopy that made Sagar and Rinu feel so confident that this was the right franchise for them?

“Our research into the world of franchising had already identified Sarah’s team as one that we wanted to work with.  So, when we heard that they were launching the Canopy Nursery franchise, we didn’t hesitate… And were thrilled to become the first Canopy franchisees opening the first Canopy Children’s Nursery”

The Right Choice

Considering this in more detail, it becomes clear that there were a number of factors which came together to reassure the couple that they were making the right choice:

Firstly, the Canopy brand, values and ethos resonated with them.

Sarah Charles, founder of Canopy Children’s Nurseries, describes Canopy as a fresh, new nursery concept which nurtures a unique ecosystem for babies and young children to grow, learn and thrive.  She describes the Canopy child-led approach to early years education as

“Creating rich environments where our unique pedagogy, ‘The Canopy Code’ can be delivered in a highly engaging way. 

“Curious explorers, confident communicators, independent learners and inquisitive thinkers are the life skills, attitudes and behaviours we want to nurture in our children, alongside the core EYFS curriculum”.

Whilst each nursery is an entirely child-centred environment, Sarah describes how Canopy has been developed with the needs of parents as the forefront of her mind; “We listen to our customers and understand the many challenges facing today’s parents as they juggle the many demands on their time.  We work to build strong relationships with parents where they are involved and listened to. Not only is this fundamental in understanding their children but it also brings more harmony to family life.”

Franchisor Credentials

This leads us on to the second important reassuring factor; the credentials of the franchisor.

The Canopy team bring a wealth of experience to the business, having run both nurseries and a franchise network.  Sarah has a long career as a childcare provider, still owning a successful, highly regarded nursery in Solihull, and she founded Fun Fest Holiday Club in 2014 which she subsequently franchised in 2017.   Since then Fun Fest has grown steadily into a network of more than 30 clubs across the country.

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<p>Canopy was developed during lockdown, combining the team’s nursery and franchising experience with a desire to build an exciting and aspirational new brand in the nursery market.</p>
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<p>Sarah describes the key trends she has noticed amongst her customers which have influenced the development of the Canopy nursery concept:</p>
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<p><em>“Parents need different things from a nursery now from when I started in this business 17 years ago. Parents today work more remotely and autonomously which results in a demand for more convenient and flexible childcare to fit around their lifestyle.  They expect state of the art security systems and digital technology which facilitates instant two-way communication with their child’s carers and educators. They prioritise nutrition, natural resources and outdoor play, seeking calm, natural environments where their children will be nurtured as individuals to reach their potential.”</em></p>
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<p><em>It is also encouraging to see the growing importance of ethical considerations in parents’ decision-making and this is the area where we are currently focusing our attention, developing a sustainability policy which will embed sustainable practices in all our settings and teach our children how to respect the natural world and each other.”</em></p>
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<p>Having already met Sagar and Rinu as potential Fun Fest franchisees, Sarah was delighted to find that a nursery was a better fit for them as they took the decision to become the first Canopy Children’s Nursery franchisees.</p>
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<p>The success of its first franchisees is crucial to every new franchise to demonstrate the strength of the brand and the business model.  As Canopy Wembley Park exceeds performance expectations at the end of its first operating year, the mutually supportive relationship between Sagar, Rinu and the Canopy team continues to strengthen.</p>
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<p>Canopy Children’s Nurseries now has two nurseries operational; Canopy Wembley Park which opened a year ago and Canopy Shrewsbury which opened earlier this year.  Canopy St Albans will open in Spring 2023 and further Canopy nurseries are taking root in Stratford and Leicestershire.</p>
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<p><em>This article comes courtesy of <a href=Canopy Nurseries, a fresh new nursery brand which gives children the best beginnings.

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